Addit (brand owned by Rentronics OOD, UIL 205791570) is operating since April 2020 and offers subscription-based model for electronic devices and equipment with a B2C and B2B parts. Addit operates currently in Bulgaria but aims to expand rapidly in Eastern and South-East Europe.
Addit is developing a whole new market concept which includes the following components:
Buyit – marketplace for used and refurbished electronics.
Scorit – unique behavioural and payment data analytics.
Lendit – Lend your electronics in an easy and convenient way.
Payit – consumer finance solution.
Since inception Addit has over 600 applications for renting, with average monthly instalment of 60 BGN and portfolio of over 250k BGN. Average rent term is 14 months and default rate (60+DPD) of 4%.
Total addressable market for the Addit universe is around BGN 9.0B.